CUB – Real Estate is considered one of the most prestigious real estate companies in the Lisbon region, which means it is also one of the most prestigious in the country.
Known for its high attention to detail and close relationship with the customer, CUB once again wanted to innovate with bold and creative communication.
As CUB’s growth has been exponential, it was time to expand the team. With total transparency and absolute belief in their service and identity, they decided to make a team statement.
Testimonial videos are undoubtedly the most transparent way of communicating: they allow you to show various opinions in a direct way, which can influence decision-making and, in this case, motivation to join the team.
As well as being able to convey the message in a clear and appealing way, there’s always the most important factor: the people present. Not just for credibility’s sake, but above all, by having a face associated with it, you establish a closer connection with the audience, boosting the number of valid applications.
Few people show their face with their service, and this is increasingly felt nowadays. Having the posture to convey a message clearly means credibility and security for the brand. It also shows that the team is committed to being part of the project.
Project
Join CUB
Client
CUB – Real Estate Experts
What We Did
Script, Production, and Post-production
