A Street Surfing is one of the few companies to really innovate in a market where innovation seemed impossible. It introduced the first skateboard, where the technique would involve a varied combination of surfing characteristics but on the ground.
Even though this is its beginnings, Street Surfing is turning the page by entering an extremely ambitious market that is more current than ever: electric scooters.
This video production was the idea of the Marketing Department of Street Surfing led by Daniel Guerreiro. It is precisely the presentation of the Voltaik Scootera form of mobility that is 100% electric and yet accessible to the majority.
Considered to be a product for everyone, the concept was simple: what a normal person’s day-to-day life would be like with Voltaik.
Something that was planned from pre-production was to highlight the excellent portability features, as well as its autonomy and LCD screen in the most visual way possible.
The campaign, produced on the streets of Lisbon, is intended to introduce the product for the first time, as well as converting it into possible direct sales through sponsored posts. This is part of the Street Surfing brand’s long-term digital marketing strategy: global awareness and a focus on the product.
Project
Voltaik Scooter Promo
Client
Street Surfing
What We Did
Script, Production, and Post-production
